Making Commercial Insurance Personal

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Why choose 1st Choice Insurance

We are a leading independent Commercial Insurance broker based in Shrewsbury, West Midlands, with years of experience in the insurance industry. Our expertise and specialist knowledge ensure that our clients get excellent service and insurance cover at the best price.

Expert Advice For Businesses

Compare 80+ Insurance Companies

Combined Experience of over 100 years

We Have Over 1,500 5-Star Reviews

Request a quote - it’s simple

We’re here to help Monday-Friday, 9am-5pm 

We offer a range of services

Business Insurance

We are a leading Business Insurance Broker covering a wide range of businesses!

Commercial Motor Insurance

We can cover a range of vehicles used for commercial gain! From Vans, to Taxis, to Trucks.

Property Insurance

Looking to insure a commercial property? From small offices to large warehouses, we cover it all!

Hello, we are 1st Choice Insurance…

We are an award-winning independent insurance broker, based in Shrewsbury, Shropshire. Our expertise and specialist knowledge ensure that our clients get excellent service and insurance cover at a price you can afford.

We are driven to provide every client with a great-value insurance policy, whilst ensuring our customers still receive the level of cover they need! We work with over 80 insurance companies in the UK, meaning no matter your business, size, or location, we can find a suitable policy for you.

  • We offer a personal one-to-one service with our highly skilled team.
  • We have over 1,500 5-star reviews.
  • Expert advice, with a no-obligation quote.
  • We have a dedicated Fleet Services Department.
  • We won ‘Best Commercial Insurance Broker of the Year’ 2023

Callum Watkins
Managing Director

Multi award winning

[trustindex no-registration=google]

Did you know...

4,000+

Satisfied
Customers

45+

Experienced
Team

80+ Providers

True Insurance
Comparison

98%

Satisfaction
Rate

1,500+

5-Star
Reviews

Some of our client reviews

Our second year with 1st Choice and the service is consistently excellent. Special mention to Rachel who was super efficient today.
Nick Tulloch
Fantastic customer service from Rachel she has been amazing throughout the whole claims process. I would most definitely recommend 1st Choice based on the positive experience I've had with her - thank you so much!
Lisa Warren
Brilliant customer service. Thank you Gemma and Charlotte. Gemma went way beyond her duties to help me obtain the house insurance. Very reasonable price.
Marina Katsarova
Great customer service! Would recommend 100%
Colin Smith
Truck insurance. Owen was very professional, explaining in detail. Always called back as stated, very happy with the service and the results.
Peter Q
Q Transport
All of the team at 1st Choice have been extremely helpful from the moment I enquired about fleet insurance for my business. Matthew quickly picked up my quote and passed swiftly to William who was excellent. He was clear, concise, super helpful and knowledgeable. He kept me informed and as I had a fair few questions he always came back to me really quickly and we got the insurance sorted to our business needs perfectly. I would 100% recommend to anyone looking to get fleet insurance.
Nikki

Request a quote - it’s simple

We’re here to help Monday-Friday, 9am-5pm 

Our simple 3-step process

Step 01

Get in contact with us

Call us to discuss your needs and requirements. We will then explain what insurance options are available for you and your business.

Step 02

Review insurance policies

We then look into your subject matter and review our recommendation, where we can give you advice on gaps in your cover or exposures you may face and agree on a competitive premium for your business.

Step 03

Finalising your cover

Lastly, we review your chosen insurance coverage, ensuring you are happy and taking out a policy that is suited to your needs. We are then there to support you whenever you may need help throughout the duration of your time on cover with us!

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